When Teresa Boardman left a major Minneapolis-area real estate brokerage in 2005, she saw traffic to her Web site plunge. Most of her Web visitors had found her through the brokerage site, she soon realized. Looking for a way to increase her online visibility, Boardman turned to a tactic then still relatively unknown to real estate professionals. She started her own blog, a Web-based daily chat with her customers, potential customers, and anyone else interested in hearing about real estate in her St. Paul, Minn., market area. “At the time, I couldn’t find any examples to follow,” she recalls...click here to read more...www.realtor.org
Date: 2008-03-18 15:44:34